Welcome to the AdAi: OOH Conference. This event is aimed at those already in AI wishing to learn more about the Out of Home Industry, and for those in Out of Home who wish to better understand Artificial Intelligence and Machine Learning.

This event is being chaired by Farrokh Mansouri | Head of Data Science | COMMB.

  • SPONSORS



  • AGENDA


    FRIDAY NOVEMBER 3rd, 2023

    11:00 REGISTRATION OPEN

    12:10 Welcome Address
    Host | Lara Menzies | Director of Marketing | COMMB

    12:20 Introduction and Overview of AdAI
    Chair | Farrokh Mansouri | Head of Data Science | COMMB

    12:30 Keynote: Insights on the State and Future of AI in OOH Advertising
    Chris Duffey | Strategic Development, Creative Cloud Design | Adobe

    13:00 How Agencies Are Planning for the Future of AI
    Seif Khemaissia | Head of Programmatic Advertising | Group M
    Kristin Wozniak | SVP | Plus Company
    Sean Bell | Executive Director | Zulu Alpha Kilo
    in Conversation with:
    Stephanie Gutnik | Global Strategy Officer | Billups

    13:30 NETWORKING BREAK: Exhibition Hall

    14:10 Landscape of Technology for AI in OOH Advertising
    Adam Green | Chief Strategy Officer | Broadsign
    Gary Kimmel | CTO | Salesforce
    Matthew Furukawa | Account Executive | Google
    in Conversation with:
    Karla Congson | CEO | OpenGravity

    14:40 Tech Flash: Rapid Showcase of AI Solutions for the OOH Industry
    SingleStore
    Docma
    Spotzi
    Environics
    Introduced by:
    Elizabeth Crisante | Head of Member Engagement and Programming | COMMB

    15:00 NETWORKING BREAK: Exhibition Hall

    15:40 Panel of Presenters: How the OOH Industry Is Planning for the Future of AI
    Casey Binkley | CEO | Movia & Mobilytics
    Peter Miron | SVP Research and Development | Environics Analytics
    Deborah Hall | CEO | DIVE Billboards
    Ali Satchu | VP, Marketing | Branded Cities
    Mary Ventresca | Vice-President, Marketing & Business Development | Pattison Outdoor
    in Conversation with:
    Jennifer Copeland | Director, Brand Communications | COMMB

    16:00 The Risk and Opportunity of Using AI in OOH / Emerging Legal Implications with AI in Advertising / Copyright and Privacy Laws
    Julie Ford | Executive Director | DAAC
    Jake Effoduh | Associate Professor | TMU
    Ian Gadsby | VP | Pattison
    in Conversation with:
    Peter Kosmala | Professor | York University

    16:30 Closing Remarks
    Chair | Farrokh Mansouri | Head of Data Science | COMMB

    16:30 NETWORKING AND HAPPY HOUR

  • SPEAKERS


    • Chris Duffey

      KEYNOTE

      Chris Duffey
      Adobe
    • Farrokh Mansouri

      CHAIR

      Farrokh Mansouri
      COMMB
    • Lara Menzies

      HOST

      Lara Menzies
      COMMB
    • Sean Bell
      Sean Bell
      Zulu Alpha Kilo
    • Casey Binkley
      Casey Binkley
      Movia & Mobilytics
    • Karla Congson
      Karla Congson
      OpenGravity
    • Jennifer Copeland
      Jennifer Copeland
      COMMB
    • Elizabeth Crisante
      Elizabeth Crisante
      COMMB
    • Jake Effoduh
      Jake Effoduh
      TMU
    • Julie Ford
      Julie Ford
      DAAC
    • Mathew Furukawa
      Mathew Furukawa
      Google
    • Ian Gadsby
      Ian Gadsby
      Pattison
    • Adam Green
      Adam Green
      Broadsign
    • Stephanie Gutnik
      Stephanie Gutnik
      Billups
    • Deborah Hall
      Deborah Hall
      DIVE Billboards
    • Seif Khemaissia
      Seif Khemaissia
      GroupM
    • Gary Kimmel
      Gary Kimmel
      Salesforce
    • Peter Kosmala
      Peter Kosmala
      York University
    • Peter Miron
      Peter Miron
      Environics Analytics
    • Ali Satchu
      Ali Satchu
      Branded Cities
    • Mary Ventresca
      Mary Ventresca
      Pattison Outdoor
    • Kristin Wozniak
      Kristin Wozniak
      Plus Company
  • VENUE


    17th floor

    The Globe and Mail Centre

    351 King St E

    Toronto, ON M5A 0N1